Success Story - Ewald Complete Lawn Care
Ewald Complete Lawn Care needed to create an internet presence but they did not want to simply ask people for their business. Bob Ewald want to provide something to his clients in his website. We suggested a=using the website as a way to answer questions on their specialty, lawn care. Many people know of lawn care only as treating for weeds, fertilizing and mowing. This is a large part of what it means to perform lawn care but Bob felt that knowing why certain steps should be taken would give a greater understanding to his clients. In addition Ewald Complete Lawn Care promotes the use of natural and organic products that are overall safer for people, animals and the environment.
Each season brings with it certain steps that should be taken to have a healthy luxurious lawn. As part of their website Ewald Complete Lawn Care provides a list of these issues by season. These steps can be performed as part of the service or the home owner, or business owner can choose to do a portion of these steps themselves. In either case having this list helps to understand what your lawn needs to remin healthy.
To top off the site we have provided modest modifications as needed to change quarterly specials and to expand the informational value of the site.
We placed special measurements on the site that allowed us to record certain website visitor data. Some of these analytics record the number of visitors, repeat visitors, new visitors, where they are from and what pages they look at. This allows us to make changes to the website to target more effectively the market using the site, and possibly create a site that the target market would find interest in visiting.